Clean Beauty Featured Wellness

5 Natural Skincare Alternatives to Beautycounter

April 8, 2019

This Alternatives to Beautycounter post has been a long time in the making and probably one of the most highly requested posts by you guys. I certainly have not been quiet about my distaste for all things Beautycounter so I find myself fielding your questions and concerns about the brand more often than I anticipated. You can read my review of them here but in a nutshell here’s why I don’t use Beautycounter products:

1. The quality does not match the price – to be fair, no clean beauty products are as cheap as conventional, but the quality of Beautycounter products is not outstanding and certainly not worth the price tag. Such is the reality of an MLM where you have to pay your downline…

2. They’re not THAT clean– now I’m not here to tell you that your skincare products should have no synthetics. I do think there’s value in some synthetic products and especially as you’re transitioning to natural beauty BUT some synthetics are just unnecessary and there are other alternatives out there that are cleaner.

3. I don’t buy from MLMs– This is a heated topic with many sides of the argument but plain and simple I don’t like multi-level marketing. I understand that it is not a pyramid scheme (anyone who sells any MLM products will drill this message home) but the way the structure is built requires someone – or more accurately, many people, to lose. I’ve heard from so many of you who lost money trying to sell Beautycounter and it is not fair that a company should be profiting off their consultants failures and blaming it on them. You’re welcome to disagree but this is my opinion.

SO let’s chat alternatives. I decided to pick some of the more popular products out there and offer equivalent options that cost less and/or are cleaner options. I asked you guys on Instagram to share some of the Beautycounter products you’d like to see alternatives for and picked these 5. Of course there are many others and I’m happy to add more if you want to see them, but for now let’s look at these.

Natural Skincare Alternatives to Beautycounter

Beautycounter: The Cleansing Balm ($80)
Alternative: Trilogy Make-Up Be Gone Cleansing Balm ($34)

The Cleansing Balm is actually my favorite product from Beautycounter but HOLY HELL why does it cost $80? That’s absurd. I actually left it in a hotel bathroom and almost cried because it was still halfway full. Luckily I found this Trilogy Make-Up Be Gone Cleansing Balm for less than half the price. The ingredients are pretty on par too.

Looking for cheaper + cleaner alternatives to beautycounter? Here's a cheaper option for the cleansing balm #beautycounter

Beautycounter: No 1, 2, 3 Facial Oils ($69)
Alternatives: Acure Argan Oil ($13), Trilogy Organic Rose Hip Seed Oil ($29), Ann Marie Gianni Herbal Facial Oil ($43)

I also really like the facial oils from beautycounter because the ingredients are great, but once again you do NOT need to be spending $70 on a bottle. If you are new to clean beauty, opt for something simple like the Acure Argan Oil or Trilogy Organic Rose Hip Seed Oil. If you’re looking for something with a bit more oomph I swear by the Ann Marie Gianni Herbal Facial Oil, which I use every single day.

Looking for cheaper + cleaner alternatives to beautycounter? Here's a cheaper option for their facial oils #beautycounter

Beautycounter: Countermatch Adaptive Moisture Lotion ($49)
Alternatives: Andalou Naturals Daily Defense Lotion ($15), Acure Brightening Day Cream ($17),  January Labs Moisture Balancing Lotion ($28),

Honestly, I hated this product. Like truly loathed it, but I also understand why it exists. Many people looking to switch over their skincare to cleaner options oftentimes want the look and feel of conventional skincare. As someone who lives for the oil life, I have a really hard time using any kind of lotion which essentially is just a blend of water, oils and alcohol to get them all to mix together. And here’s the truth, there are SO many alternatives of the exact same product without the $50 price tag. Pretty much any of the cheaper brands from Whole Foods or your health food store carry the exact same product for way less.

A safer alternative to the beautycounter overnight peel

Beautycounter: Charcoal Cleansing Bar ($26)
Alternative: Herbivore Botanicals Bamboo Charcoal Soap ($12)

I’m not gonna lie, it seems like theft charging $26 for a bar of soap, no matter how amazing it may be. I still think $12 is pricey for a bar of soap (+ added charcoal I guess?!) but at least Herbivore Botanicals Bamboo Soap is less than half the price and a cleaner product. Beautycounter’s cleansing bar contains alcohol which is probably why I found it so drying on my skin but the Herbivore Botanicals version doesn’t so may fare better for those with dry and sensitive skin.

Looking for cheaper + cleaner alternatives to beautycounter? Here is a cheaper and cleaner option for the charcoal bar #beautycounter

Beautycounter: Overnight Resurfacing Peel ($63)
Alternative: Marie Veronique Intensive Repair Serum ($90)

I’ll be honest, there aren’t a ton of alternatives out there for this product as it’s not very, well natural. Anything with the word peel in it is going to be synthetic. Which I can be cool with because there’s a time and place for everything. That being said, the overnight resurfacing peel is pretty darn synthetic and between the 12 different acids, 3 different alcohols and gums included in the product, I’d probably never use this. The alternative I’m offering is my HOLY GRAIL product. Yes, I’m aware it is more expensive (and hella expensive at that!) but if you’re really into the idea of peels I want to offer you a safer alternative that I can say with 100% certainty it works. I tell people this all the time but my acne did not heal until I started using the Marie Veronique Intensive Repair Serum. Now I only use it about 2 times a week so the $90 goes a long way. I know it’s a splurge but I promise you it’s incredible and the ingredients are way more legit (no alcohol, no gums etc…).

Note: I also think the Mad Hippie Exfoliating Serum ($34) is a great option, however I’ve only used it once so I can’t speak to its effectiveness. Stay tuned!

A safer alternative to the beautycounter overnight peel

So there you have it! 5 Natural Skincare Alternatives to Beautycounter. I tried to offer a nice variety where I could and affordable options when possible (damn you Marie Veronique!). Of course, at the end of the day #youdoyou and reach for whatever products you love and want to support. I’m a personal believer in voting with my wallet and choose to spend my money on companies that don’t profit off of other people’s failures. There’s also just cleaner and cheaper options available.

With that, if I didn’t include any products you love (either beautycounter or alternatives) definitely let me know in the comments and I’ll try to offer them as suggestions or find better alternatives. Enjoy!

Note: I am not an esthetician or a licensed dermatologist. Please see someone certified (ideally holistically!) to evaluate your skin and help you determine what is best for you.

  • Reply
    October 5, 2021 at 2:10 pm

    Thanks so much for this! I’d love to hear an alternative to their vitamin C serum. I’ve been looking for a clean vitamin c serum, or if you ever did a blog post on vitamin c serums in general I’d love to read it!

  • Reply
    September 21, 2021 at 2:40 pm

    I love the resurfacing peel and just ran out so I’m going to try the mad hippie before paying for BC again!! I would love an alternative for their Countercontrol Clear Pore Cleanser and the Countercontrol Instant Matte toner. Oh! And the Charcoal Mask!

  • Reply
    July 24, 2021 at 1:26 pm

    Love reading your product reviews. Curious if you will review the Mad Hippy line any more? You have a positive first impression of their Exfoliating Serum would love to read more!
    Thank you for all your research!

  • Reply
    Funny Girl
    July 18, 2021 at 5:07 pm

    Hi there my friend! I read all your blogs and value your opinion tremendously. What are your thoughts on Seint beauty line?

  • Reply
    June 8, 2021 at 12:22 pm

    If anyone has found and actually used a successful alternative to BC’s charcoal cleansing soap, please let me know. My daughter uses it because she says it’s the only one that works as well but I know there must be something …

  • Reply
    May 26, 2021 at 12:48 am

    I do like BC but love hearing what your thoughts are and what you have to say. I am going to check out some of your recommendations above for sure. I would like to read your answers to the questions above that you haven’t replied to. I don’t fully understand your aversion, and anyone else’s (Katelyn)to buying from a MLM. I completely agree that at times I have bought items, not just from BC, that seem expensive, but how is purchasing from a BC consultant/rep different than buying from a big box/name brand store where employees are working for minimum wage? The difference I see is that instead of giving major department stores, drug stores, Walmart, Target the ridiculous mark up. People that are reps/consultants for the majority of MLM’s do it because the love and believe in the product. At least the commission is going to a person willing and wanting to do the work and loves the product – that many times has a WAY better return policy/warranty! As mentioned, are they experts and/or specialized in this….not necessarily BUT neither are most of the people working behind most makeup counters. It is our responsibility as consumer to do the research we feel is necessary on the products we use. I do feel that people that do sign up for most MLM’s do it because the believe and love the product so it makes for a perfect part time job or full time if that is your goal. MLM’s get a bad wrap. I myself could sell you BC, PC or YL. Do I really make any money from these…NOPE…I use them because I LOVE the products and their quality. ‘KRT’ do you know reps that has happened to or did you experience that when shopping with BC? That is so terrible and would like to know what @beautycounter, @greggrenfrew would say about this.

  • Reply
    May 22, 2021 at 1:13 am

    I need an alternative the foundation…any suggestions?

  • Reply
    April 26, 2021 at 11:40 pm

    Would love to know what you think of the GoPure line

  • Reply
    April 13, 2021 at 6:28 pm

    I am also anti MLM. A long time ago before I was informed I did try the tint skin from beauty counter and kind of ashamed that I did like it. Are you able to do a comparison for that product ? Thanks !

  • Reply
    April 12, 2021 at 10:45 pm

    Not a fan of Beauty Counter either. They treat the reps horribly! If you shop a rep with the rep’s link, it will sometimes ask if you want to bypass the rep and buy directly from them!!!! This is while you are on the rep’s replicated website! So, the rep does all the work to get the customer, gets them to their website to order, and then Beauty Counter tries to steal the rep’s customer so they won’t have to pay them a commission! How slimy is this? How greedy can you be? This is just one of the horrible, greedy things they do. I love a lot of their products, but I’m not comfortable supporting a company who does things like this, so I am looking for alternative products as well. Keep the suggestions coming please. Thank you!

  • Reply
    Shay Jones
    March 9, 2021 at 1:44 pm

    Do you know of any alternatives for the following beauty counter items that are very expensive? I was sent home with samples of all of these items that lasted a good couple weeks and I absolutely love them for my aging skin But the expense is crazy! Thank you so much
    Lipid defense cleansing oil
    Mineral boost hydrating essence
    Tripeptide radiance serum
    Tetrapeptide supreme cream
    Allbright C serum
    And last but not least a light a medium coverage foundation that’s clean as well. I did not really care for the coverage on the skin twin.

  • Reply
    February 2, 2021 at 9:44 am

    Trying to find a clean skin care regimen and struggling. I have several friends that sell BC and so I keep coming back to that but it’s so expensive 😣 I would like to just buy from one brand that works together in a set like BC but feel like I don’t even know what brands to look at. What would suggest for a brand that sells a full set that you would stand beside?

    • Reply
      Davida Lederle
      February 2, 2021 at 11:33 am

      Hi Ashley! I wish I had a better answer for you but to be honest I don’t stick to a single brand for all products. For me, it’s kind of like food. I generally buy a different type of food from different brands because they specialize in a certain type of food. Same applies to skincare. Some brands specialize or invest a lot of time in certain products over others. It doesn’t bother me too much to buy from different brands for this reason. One thing you may want to look into is this kit from Evan Healy. I believe they sell it at Whole Foods. It’s a good starting point and you can try out a few different products and decide which ones you like.

    • Reply
      March 21, 2021 at 4:48 pm

      If you want to buy from just one clean affordable brand, I would pick Andalou Naturals. They have skincare lines formulated for each skincare need. The CC cream is my everyday makeup go to. You can find it at Whole Foods and every once in a while I see it even further discounted at Marshall’s/TJ Max… and I clear the shelf : )

      • Reply
        March 31, 2021 at 4:32 pm

        I will say that I really wanted to like Andalou as a go to skin care line, that i could easily pick up and buy at Whole Foods, but it never gave me all the feels and results.

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