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Looking for the best brow products to fill in your sparse brows and add a little tint and texture? This list offers various shades, pens, gels and pomades to give your brows definition and precision that even a makeup artist would approve of!

Our poor eyebrows have been through the ringer since the 90s haven’t they? The trend was once over-plucked brows and now it’s big and bushy. Can you keep up?! Thankfully my eyebrows are naturally full so I’m all about the big, defined brow and luckily they recovered from when Drew Barrymoore convinced me to pluck all mine out.
But let’s chat about the best brow products as well as some tips and techniques for applying them.
Best Brow Products | Tips & Techniques
There are a few fool-proof steps I swear by when it comes to filling out your brows:
1. Brush out your brows using a spoolie brush. Start by brushing out your brows and getting them in “place”. This will show you where you might have sparse areas or where you need to define your arch more.
2. Lightly fill in sparse brows. Start light and build! You can always go in and add more pigment but start by making light strokes (whether you’re using a pomade, powder or brow pencil). A good rule of thumb is to leave the area of your brows closest to your nose the lightest and accentuate/build-out the arch and end of your brows using hair-like strokes. Of course, if you prefer a bold, defined brow through and through, you can build-out the entire brow.
3. Brush through your brows again to blend. After adding the formula, brush through your brows again with a spoolie to blend your eyebrow hair and the added color. Continue to alternate brushing and adding color until you have achieved your desired look.
4. Finish with a brow gel to set in place. Sick of your eyebrow hairs not staying put? Use an eyebrow gel to set them in place! It’s kind of like hairspray for your brows.
Let’s chat about the best brow products available in pomade, pencil and gel forms…
The Best Clean Brow Products
Ere Perez Brow Gel $28
This is my ride-or-die product that I’ve been using for 8 years! When I am going for a super natural look, I’ll just use the clear eye gel to make sure my eyebrow hairs are set in place. Or I’ll use this as a step-1 before filling them in. This helps keep unruly eyebrows in place!
Kosas Air Brow Tinted Volumizing Treatment Gel $25
I love both the tinted and clear brow versions of this gel! This is the only tinted brow gel I actually like. It applies perfectly without becoming a gloopy mess. I rarely have to touch it up and it still offers a nice hold and natural look.
Mented High Brow Pencil $15
Such a great affordable brow pencil for drawing on finer hairs. Perfect for filling in brows or apply with a firmer hand for more definition. I use the shade medium-brown.
VB Beauty BabyBlade Eyebrow Pencil $34
Similar to the Mented Brow Pencil but I find application to be a bit smoother (it’s what you get for being more expensive!). This is the product I turn to for special occasions or when I’m looking for a more refined look.
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I really enjoyed your post and video. I too have a lot of brow. It seems like we live in a world full of thin brows and I had no luck finding any tips on how to handle my bushy brows until I came upon your post. Thanks for all the tips! I appreciated the various products you talked about.